A live media disruption device for collective viewing environments
AUTO/GOAL is a hybrid live set and parasitic broadcast system that hijacks a football match in real time. The original game is never replaced, only infiltrated: the signal stays on while its meaning is rewritten live.
Concept
Football is the most widely shared regulated form of conflict: rules, referees, rituals, tribes, a ball that everyone agrees to chase. AUTO/GOAL treats the game itself, at any level, from the stadium to the Sunday pitch, as a media system to be read, misread and interfered with, and injects visual and sonic interference into that structure.
AUTO points to automatic, algorithmic, conditioned response (the reflex of the fan, the replay, the statistic, the commentary). GOAL shifts between objective, score, error, and glitch. An own goal (autogol) is the game’s own name for a gesture that turns against the one who makes it.
The project is not tied to a competition, a team or a nation. Any match can host it: a league game, a cup final, a friendly, a tournament, a replay from the archive.
Format
Presented on-site and online, AUTO/GOAL turns collective viewing into a contested media space where spectatorship, disruption, and interpretation collapse into the same real-time event.
Founding core
The founding core of the project is composed of Lorenzo Antei, Gabriele Favazza, Luca Leggero, Guido Segni, and Gionatan Quintini.